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STRATEGIC DESIGN GOALS | GOWEBLIVE.COM

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Winning Strategic Design Goals

A winning strategic design goals provides answer to the usual suspects of who, what, when, where, why and how. When you answer all six questions with your target audience it is like creating a virtual firm handshake that promotes trust and competence in your product and services. This is our main design goal and is a great call to action to your potential clients.

But in order to get ‘a virtual firm handshake with your target audience’ and achieve successful results you must have a clear direction and plan that will guide each and every aspect of your design project towards that common goal. A winning strategic design goal gets you on the path to achieve a fusion of your business goals with every aspect of your design project.

We work with your input, review with you the intel that we have found and create the old one-two punch, the creative brief, a knock-out of strategic agreed upon design goals, responsibilities, timeline, deadlines and budget. We are now on are way to ensuring that we will meet or exceed our agreed upon strategic design goals. We work hard to assist you in becoming 'King of the Jungle' for all your creative design project needs.

8 Ingredients Every Great Website Should Have

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1. First impressions

An average visitor will spend less than 10 seconds on any given website. That’s 10 seconds you’ve got to make an impression on a potential customer, and get him or her to engage.

Both aesthetics and functionality should be in sync, allowing people to browse the site without any hindrances.

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2. Clean, timeless design

Aesthetics go hand in hand with the functionality of website design. Without considerations for how graphics, content and other web design elements will align and appear, you lose out on customer experience.

Designers work with a color story that complements your branding. Yes, it’s an overused cliché, but less is truly more in the case of great website design. Negative space, easy-to-read fonts used with minimal text, easy navigation and high-impact visuals are all important design elements to consider.

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3. Clear information architecture

Content organization goes beyond the CMS (content management system) when it comes to UX design. Having compelling content and user-friendly UI (User Interface) will not add to the user’s experience if there is no organization.

There are four basic components to be mindful of; organization, labeling, navigation and searching. The content should be laid out so that the information is divided in an easy-to-find way.

Labels or interactive pieces of information should be compact, the user should be able to navigate the site and find what they need without fuss, and it should be searchable within the website.

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4. Unique and compelling content

If the sitemap or architecture is the backbone of a website, content makes up the muscle mass it needs to function. Compelling content is how you not only drive traffic to your website, but it is also how you ensure that your customers get the information they need.

Value is the word of the essence here. You can add that to your website by creating quality content that solves your visitors’ queries regarding your product/services and business.

Various considerations should not be ignored when it comes to content. This includes consistency, readability and relevance.

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5. Robust and reliable backend

Without strong backend support, your website will not be able to perform and carry out the functions it was designed for.

A robust backend will ensure smoother functioning of the website, preventing crashes, facilitating fast load times, smooth server connection etc.

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6. SEO and digital marketing strategy

SEO with its expansive application is integral for increasing website traffic and conversions.

Combining keyword research, backlinking, PPC, search engine optimization and smart online advertisement practices will increase your website’s visibility by playing along with the search engine’s algorithm for better indexing and ranking.

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7. Mobile responsiveness

With most search queries increasingly being made from mobile devices, it is imperative that your website is responsive. It allows the website to automatically adjust to the device it is being accessed on, making the user’s experience better.

Additionally, Google’s algorithm ranks mobile responsive websites higher, which can boost the website’s visibility.

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8. A team you can trust

Lastly, all the other ingredients required to cook up an effective and result-producing website require experts well-versed in their intricacies.

A team of seasoned web developers, content writers, graphic designers, webmasters and digital marketing experts with an unyielding passion for their field of work will ensure successful planning, development and maintenance of a great website.

Ultimate Strategies for the Online Presence

GoWebLive! is a customer-centric company committed to providing start-ups and small businesses across diverse industry verticals, unique web strategies that: 

  • Increase online business visibility
  • Search engine ranking
  • Attracts heavy Internet traffic
  • Convert leads into sales
  • Increase long-term profitability
  • Help achieve corporate goals

Strategies that Aim at Long-Term Web Success

At GoWebLive we create a comprehensive 360° web strategy for you that aims for long-term and sustainable success of your online business success. Our team of web marketing experts develop a proper plan of action incorporating proven and latest website marketing, SEO and PPC techniques that help your business website attract target audience. We strive to grow your business by creating an impactful brand identity that makes a long-lasting impression on your audience and serves you for the years to come. 

Whether you need to promote your new business or create brand awareness or you need to improve the performance of your under-performing website or lower your bounce rate, GoWebLive is here to assist you with all. We help you generate leads that convert into sales.

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cleveland web designer
cleveland web designer
cleveland web designer
cleveland web designer
cleveland web designer
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